Meet this year’s Marketing Team

This is the team that creates the ‘buzz’ around Net Impact Boston events and activities. Introducing Jennie Morris, Tess O’Brien, Rebecca Bar and Harriet Henry.

Jennie Morris, Marketing Team Co-Chair

Jennie Morris HeadshotHow did you first become interested in CSR and Sustainability?

I’ve had a long career in corporate communication and high tech marketing, not all of which felt responsible! Then an opportunity to work on an ethics education program in 2004 led me discover this emerging field… and that led me to pursue an MBA at Simmons School of Management, where a CSR curriculum had already begun to take shape.  In 2007 I worked on research with Dr. Sylvia Maxfield, looking at how large U.S. corporations were integrating CSR roles into their organizational structures; most of them were just getting off the ground then.

What motivated you to join the Net Impact Boston Leadership Team?

I was a member of the Simmons chapter, and attended a couple of NIB cleantech dinners.  It felt like a community was building momentum.   After graduation a Simmons classmate on the team asked for my help updating the NIB website, and one thing led to another.  I’m an independent consultant now, so for me Net Impact is a great way to stay connected to younger, dedicated business pros.

Which book would you recommend to Net Impact Boston members?

Almost anything by E.O. Wilson, but “Biophilia” is a great one. And “Small Giants: companies that choose to be great instead of big” is a wonderful volume by Bo Burlingham.

Where is the best place you’ve ever traveled?

It’s a tossup between Paris, and the Greenleaf AMC hut in New Hampshire’s White Mountains.  Driving the U.S. cross-country was amazing too (but I wish I’d done it on a bicycle!).

What’s your favorite fall/ seasonal/ New England activity?

Hiking around Lincoln! The conservation trails (accessible by commuter rail) are a hidden gem of greater Boston.

Check out Jennie’s biography

Tess O’Brien, Marketing Team Co-Chair

IMG_3737_Tess O'Brien Headshot CasualHow did you first become interested in CSR and Sustainability?

On a very fundamental level sustainability has always been part of my value set, inspired by time spent in the Adirondack Mountains as a child. As an Environmental Studies undergrad at Gettysburg College, I studied the causes of environmental degradation and the role policy plays, but it wasn’t until I studied abroad in Denmark that I was exposed to the concept of CSR. We explored the topic in our Environmental Business class and I was blown away by the initiatives Copenhagen Business School had when our class visited their campus. Years later, I sought a more holistic understanding of sustainability through Marlboro College Graduate School’s MBA in Managing for Sustainability program.

What motivated you to join the Net Impact Boston Leadership Team?

I had just moved to Boston from Brooklyn, NY when a friend told me about NIB’s Leadership Team. My network was mostly in New York, so I looked to Net Impact Boston to meet other like-minded professionals and break into the Boston sustainability scene. I was happy to have the chance to lend my marketing skills to help the organization serve its members and the larger community.

What’s your favorite TED talk?

You had to ask this question! I’m nuts about TED talks, which is precisely why I haven’t watched them in a while. It’s the ultimate time suck, I get so inspired and moved by them that I can’t stop and then it’s more than an hour later and I’m all fired up and need to walk away. But one particular TED talk that stands out for me is “The Lost Art of Authenticating Real” by John Rooks (the Founder of SOAP Group and author of More Than Promote – A Monkeywrencher’s Guide to Authentic Marketing). He talks about authenticity and the concept of simulacrum in our consumer society, but in an accessible and kindhearted way. John is an awesome guy, I had the chance to meet him at a LOHAS event last year. I just now watched his TED talk again – it’s so good, you have to check it out.

Which book would you recommend to Net Impact Boston members?

Hands down, Sustainability by Design: A Subversive Strategy for Transforming Our Consumer Culture by John Ehrenfeld. His book explores the philosophy of sustainability and proposes a new definition for sustainability by describing the concept of flourishing. I was lucky to have John as a professor in graduate school for five trimesters in a short course called Exploring Sustainability, during which we really got to know this book! He challenged us to make the distinction between creating sustainability and reducing unsustainability.

His book really resonates with me, especially the bits about reintroducing care to society. He was the Director of the MIT Program on Technology, Business, and Environment so some sections are fairly technical but it’s a really worthwhile read. Coming totally full circle, John was the commencement speaker at my grad school graduation ceremony this summer. His speech was incredible, I want to get my hands on the transcript (it unfortunately wasn’t recorded).

John also just coauthored a new book, Flourishing: A Frank Conversation about Sustainability, with Andrew Hoffman. I haven’t read it yet but it’s at the top of my reading list.

What’s your favorite fall/ seasonal/ New England activity?
Crunching leaves, without question. I love when all the leaves drop from the trees and line the sidewalks. Walking and stomping around on a pile of crunchy leaves brings me so much joy. It frees my inner five year old. There’s something so satisfying about it! You all can have your pumpkin flavored coffee drinks, just let me have the leaves.

Check out Tess’s biography

Rebecca Bar, Events Marketing

Rebecca BarHow did you first become interested in CSR and Sustainability?

While at Boston University, my first exposure to CSR and Sustainability was through my Undergrad Chapter of Net Impact. Ever since I was a kid, I’ve loved outdoor activities and surrounding myself with nature, which translated into a passion for environmental protection. My degree was in Environmental Analysis & Policy but learning, through Net Impact, that there were other ways to “save the earth” and do good, beyond conventional policy, was really exciting for me!

What motivated you to join the Net Impact Boston Leadership Team?

Net Impact has played a big role in my professional development and aspirations thus far. The positive energy from Net Impact Members and continued opportunities for educational growth is something I want to continue to surround myself with, as I start my career path. In addition, I wanted to help spread Net Impact’s mission and goals with the city of Boston.

Which book would you recommend to Net Impact Boston members?

I am currently reading “Ishmael” by Daniel Quinn . It’s very thought provoking and totally unlike anything I’ve ever read.

What’s your favorite Boston brunch spot and why?

Deep Ellum in Allston! Hidden jem with *AMAZING* food, excellent cocktails, and a phenomenal patio.

Where is the best place you’ve ever traveled?

Mozambique

What’s your favorite fall/ seasonal/ New England activity?

Anything that can get me outside and at the best leaf peeping spots; hiking, camping, rock climbing,  sailing, you name it! Also, biking around Boston is really great in the fall, since its not too hot or cold.

Check out Rebecca’s biography

Harriet Henry, Content Manager

Harriet HenryHow did you first become interested in CSR and Sustainability?

I was a fundraiser for a non-profit and started thinking about engaging companies in a more strategic way. Then I read Good Business, Your World Needs You by Giles Gibbons and Steve Hilton and I was hooked; it all made so much sense!

What motivated you to join the Net Impact Boston Leadership Team?

I moved to Boston from London, UK at the beginning of 2013. Getting more involved with Net Impact over here seemed like a great way to meet kindred spirits in Boston and to keep up-to-date with what’s going on outside my particular area of work. The Boston Professional Chapter has lots going on!

What’s your favorite TED talk?

Dan Pallotta’s talk The Way We Think About Charity Is Dead Wrong is great and I also love Brené Brown The Power Of Vulnerability

What’s your favorite Boston brunch spot and why?

So many choices! I’m a big fan of Masa in the South End – try the Tequila Bloody Mary, it’s awesome.

Where is the best place you’ve ever traveled?

New England! Well that’s a given… Apart from that, I guess it’s anywhere that has good food and wine. I miss living near to Italy, which is foodie heaven.

Check out Harriet’s biography

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